item details
Overview
This poster featuring women wearing cow head masks was produced by MAdGE (Mothers Against Genetic Engineering).
MAdGE was a prominent activist group which was against the genetic engineering of food. Along with other groups, MAdGE lobbied the New Zealand government to retain the moratorium on releasing GE into the New Zealand environment. The GE Moratorium Bill was defeated in March 2005, but the moratorium against GMOs remains in force.
MAdGE was founded by former pop star Alannah Currie in May 2002, with mothers from around New Zealand and high- profile supporters from the fashion and entertainment industries. Their focus was on the safety of food, and the group initially held protests at supermarkets.