item details
NameT-shirt, 'My jeans are none of your business!!!'
ProductionWORLD; designer; 2002; New Zealand
Bonds of Australia; manufacturer(s); Australia
Bonds of Australia; manufacturer(s); Australia
ClassificationT-shirts
Materialscotton, cardboard, printing ink
Materials Summaryscreenprint on cotton
Techniquesscreen printing
DimensionsCentre back: 710mm (length)
Registration NumberGH014888
Credit lineGift of MAdGE (Mothers Against Genetic Engineering), 2005
Overview
This t-shirt was produced by MAdGE (Mothers Against Genetic Engineering) and plays with 'jeans' / 'genes'.
MAdGE was a prominent activist group which was against the genetic engineering of food. Along with other groups, MAdGE lobbied the New Zealand government to retain the moratorium on releasing GE into the New Zealand environment. The moratorium on GMOs remains in force.
MAdGE was founded by former pop star Alannah Currie in May 2002, with mothers from around New Zealand and high- profile supporters from the fashion and entertainment industries. Their focus was on the safety of food, and the group initially held protests at supermarkets.