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Bella Simpson; creating agency; 2018; New Zealand
Overview
These business cards were created by Bella Simpson to present her credentials as a 'Transgender Advocate & Public Speaker'. She prepared them before travelling overseas to present at the Trans Wellness Conference in Philadelphia, USA, in August 2018.
The artwork and font were designed by Oscar Thomas. The back image evokes two outstretched hands forming a love heart. This remains Bella's company brand.
Bella (born 1996) is a young trans woman who came out socially as a transgender girl when she was 11 years old, and began a public life as a trans advocate when she was 12.
In her advocacy work, Bella mainly works independently rather than as part of an organisation because it gives her more freedom to speak specifically on the issues she is passionate about. Her philosophy: ‘I will only ever do work that helps to inspire and empower young trans and gender diverse people to go out into the world and make value decisions on their lives and to be themselves and to be happy and to be confident’ (Vice 2017).