item details
Te Waka Āwhina Takataapui Tane; producer; circa 1996; New Zealand
Albert Sword; photographer; circa 1996; New Zealand
Overview
This Safe Sex Guidelines for HIV Information Kit was produced by the New Zealand AIDS Foundation's Community Education Programme. Its aim was to educate men who had sex with men about reducing the risks of sex. The key messages being that oral sex without cum was safer sex, and that anal sex without a condom was extremely high risk.
In this kit, the New Zealand AIDS Foundation uses clear and frank language to reach its target audience. In the mid-1990s, anal sex without a condom was responsible for almost all HIV infections amongst men who had sex with men.
In the postcards within this kit, NZAF partnered with Te Waka Āwhina Takataapui Tane to attract the attention of young gay Māori men. The images of proud takatāpui emphasise the postcards' messages of awareness, safety and unity.
Acquired Immune Deficiency Syndrome (AIDS) was first diagnosed in 1981, but the virus that caused it, Human Immunodeficiency Virus (HIV), was not discovered until 1983, and finally named in 1986. Since then, the New Zealand AIDS Foundation has produced many campaigns and education programmes to encourage people to adopt condoms and safer sex practices to prevent the transmission of HIV.