item details
NameLike Our Ancestors poster
ProductionNew Zealand AIDS Foundation; publisher; 1998; New Zealand
Arjan Hoeflak; designer; 1998; New Zealand
Mariano Vivanco; photographer; 1998; New Zealand
Harold Samu; conceptual artist; 1998; New Zealand
Arjan Hoeflak; designer; 1998; New Zealand
Mariano Vivanco; photographer; 1998; New Zealand
Harold Samu; conceptual artist; 1998; New Zealand
Classificationposters
Materialspaper, ink
Techniquesprinting
DimensionsOverall: 422mm (width), 596mm (height)
Registration NumberGH025369
Credit lineGift of New Zealand AIDS Foundation, 2019
Overview
This poster advertises a safer sex message aimed at Pacific gender minority communities, including gay men and fa'afafine. It draws upon the power and guidance of ancestral knowledge, playing on meanings of navigation in particular.
Between 1995 and 2005 deaths from AIDS peaked in New Zealand and then fell sharply as new HIV treatments became available. The New Zealand AIDS Foundation continued to run education campaigns such as this poster, targeting vulnerable and high risk groups of people.
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