Object:

Poster, ’New Zealand’

Title / object name  Poster, ’New Zealand’
Maker  Role  Date  
New Zealand Railways Publicity Branch  publisher  1930s  
Medium Summary  Screenprint on paper
Materials  paper, ink
Dimensions
Overall  1006 (Height) x 582 (Length) mm
Classification  posters
Technique  screen printing
Registration Number  GH015812
Credit Line
Gift of Stephanie Gibson, 2007

This poster advertising Christchurch as a tourist destination in the 1930s is now a poignant reminder of what has been lost in the Canterbury earthquakes of 2010-11.

The poster encouraged visitors to see the South Island and enjoy its natural wonders through the civilised gateway of Christchurch. Genteel pursuits (walking, boating) take place around a very English looking river, framed by colonades and backgrounded by the signs of civilisation (for example the spire of Christchurch Cathedral).

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Poster, ’For Your Holidays’
New Zealand Railways Publicity Branch
circa 1940

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